Maniker F&G, First Export of British Samgyetang... Accelerating Global Market Expansion

Maniker F&G announced on the 8th that it held a ceremony at its headquarters in Yongin Factory to commemorate the first export of Samgyetang to the United Kingdom. This UK export is an achievement made five months after entering the European Union (EU) market in May.

Maniker F&G succeeded in entering the US market with Korean Samgyetang for the first time in 2014, and after 10 years, it has expanded exports of domestically produced Samgyetang to the European Union (EU) and the UK markets. This means that the company has joined the ranks of the K-food craze, extending beyond North America, including the US and Canada, to Asia, the EU, and the UK.

The Samgyetang exported to the UK market this time consists of two types of shelf-stable pouch products: traditional Samgyetang and mung bean Samgyetang. Both products use fresh Samgyetang chicken, ginseng, jujube, and various premium ingredients, allowing consumers to enjoy both health benefits and great taste.

The first shipment sent on this day will arrive at Southampton Port and will be sold at major supermarkets across the UK, as well as Korean and Asian grocery stores. It will be available at 13 branches of OSEYO, a famous Korean food specialty market, including Hmart, the leading Asian supermarket in the UK.

Currently, Maniker F&G is negotiating additional Samgyetang lineups and frozen chicken exports. A Maniker F&G export representative stated, “The organic cooperation between government agencies and companies played the biggest role in carrying out the first Samgyetang export to the UK following the EU, and it will help expand and diversify overseas markets. Going forward, we plan to increase export items not only with Samgyetang but also with various processed chicken products, aiming to significantly expand export performance by 2025.”

Meanwhile, Maniker F&G Samgyetang is sold at domestic offline discount stores such as Lotte Mart, E-Mart Traders, and Homeplus, as well as on online platforms like Coupang, Naver Smart Store, and open markets.

This content was produced with the assistance of AI translation services.