The 4th Geumcheon Fashion Film Festival Opens

September 6-9, 57 Films Presented on Fashion, Trend, and Style
Film Festival Identity Strengthened by Segmenting Competition Categories, Rich Citizen Participation Programs

Geumcheon-gu (Mayor Yu Seong-hoon) and Geumcheon Cultural Foundation (CEO Seo Young-cheol) announced that the "4th Geumcheon Fashion Film Festival" will be held from September 6 to 9 at Lotte Cinema Gasan Digital Branch and the Mario · Cart Knit Factory area.

The "Geumcheon Fashion Film Festival" is a film festival held since 2021, uniquely and first in Korea, with the theme of "fashion" to issue and distribute creative video content related to fashion based on the clothing industry, which is a regional characteristic of Geumcheon-gu.

This year, the "Fashion Film Festival" focused on strengthening its identity and discovering diverse films. The call for entries was subdivided into "fashion," "trend," and "style," and a pre-production support project was also conducted for fashion films unique to Geumcheon.

Additionally, during the festival period, the district plans to increase citizen participation programs and link the "GC FESTA," a representative autumn festival, with the "Fashion Film Festival" to present various cultural festivals combining Geumcheon, fashion, and film in the Gasan-dong area.

The opening ceremony will be held at 6 p.m. on September 6 at the Mario · Cart Knit Factory. It will consist of ▲ photo wall events ▲ "Geumcheon Story Fashion Show," featuring Geumcheon story videos and youth fashion runway by era ▲ and an opening celebration performance.

Showcasing 57 Films Reflecting Diverse Perspectives on Fashion

The 40 films that passed the fierce competition and advanced to the finals will be screened at Lotte Cinema Gasan Digital Branch from September 7 to 8. Seventeen films, including the opening film and special screenings, will be shown at the G-Valley Corporate Citizen Hall and Mario · Cart Knit Factory.

This year, 1,101 competitive works were submitted, exceeding 1,000 entries again following last year, drawing passionate interest from filmmakers.

The finalists are works that give cinematic meaning to "fashion" or contain the director's perspective and interpretation, categorized into ▲ "fashion" such as costumes, hair, and makeup ▲ "trend" reflecting the era's aspects ▲ and "style," which includes film production formats such as cinematography, art, makeup, and music.

All programs and screenings of the film festival are free of charge. Those wishing to participate can check the official Geumcheon Fashion Film Festival website or freely watch on-site during the festival period.

The pre-production support project dealing with fashion industry-related content in Geumcheon was introduced for the first time after the "Fashion Film Festival" was launched. Works depicting the relationship between Geumcheon and fashion from a filmmaker's perspective, as well as Geumcheon and film, will be selected and showcased at next year's festival.

Rich Citizen Participation Programs Playing with "Fashion" and "Film"

This year, the festival expanded programs with youth by collaborating with the youth activity space "Cheongchun Building," operating the GCFFF COMMUNITY with youth supporters. Large-scale street parade performances "Physical 100," "OOTD (Outfit Of The Day) photo certification and fashion people selection event" where youth express themselves through fashion, and "Banggu-seok GCFFF," a program to watch films and share stories, will be held.

Side events related to "film" are also prepared for audiences of different ages. A citizen jury will be operated to provide opportunities to directly judge competitive works, and for children, "Drawing the Film," where they express their impressions after watching a film through drawings, will be conducted. An "Artificial Intelligence Academic Conference" sharing the technology and limitations of AI film production will also be presented.

Citizen participation programs related to "fashion" will be operated both online and offline. A video contest "I am also a Fashionista," uploading videos showing one's own fashion on an online platform, a "Fun Photo Zone" where visitors wear costumes from films at the festival and take pictures, and various fashion shows featuring citizen models will be held during the festival period.

Yu Seong-hoon, Mayor of Geumcheon-gu, said, "The 'Fashion Film Festival,' the first and only one in Korea, has reached its 4th edition this year with much interest and support from many people," and added, "I hope many Geumcheon residents, Seoul citizens, and filmmakers will enjoy this event, which combines the region's representative industry and film to be reborn as an intangible cultural landmark."

This content was produced with the assistance of AI translation services.