Hana Financial Group Holds Corporate Culture Workshop Inviting Overseas Employees

Hana Financial Group announced that it held the '2024 Hana Global Corporate Culture Workshop' over two days from the 26th to the 27th at the Hana Global Campus in Cheongna, Incheon, together with global local employees to spread the customer-centric DNA.

This workshop was organized to internalize Hana Financial's mission of ‘Growing Together! Sharing Happiness!’ among overseas local employees and to enhance empathy and understanding of the group’s management philosophy of ‘prioritizing customers and on-site value wherever we are in the world.’

Hana Financial Group held the "2024 Hana Global Corporate Culture Workshop" over two days, from the 26th to the 27th, at the Hana Global Campus in Cheongna, Incheon, together with local global employees to promote a customer-centric DNA.

A total of 29 local employees from 19 countries attended this workshop, which consisted of programs to strengthen the global capabilities of local employees, including ▲Global status and strategy ▲Corporate culture and talent ▲ESG (Environmental, Social, and Governance) management ▲Branding strategy ▲Customer service (CS) and business etiquette.

To awaken Hana Financial’s customer-first DNA such as customer centricity, customer satisfaction, and customer happiness, a special session was held to share excellent success cases of mutual growth with customers around the world and to discuss practical tasks for customer inspiration.

Sports experience activities were also conducted at the Cheongna Gymnasium within the Hana Global Campus. Participants experienced basketball with the Bucheon Hana Bank Women’s Basketball Team, including watching a practice game, touring the stadium, taking commemorative photos, and receiving goods.

Additionally, the workshop introduced various ESG activities that Hana Financial Group is undertaking to develop sports infrastructure, such as official sponsorship of the South Korea national football team, title sponsorship of the professional football K League, operation of the Bucheon Hana Bank Women’s Basketball Team, and support for the Korea Paralympic Committee. The session shared the value of happy finance where both people and society grow together through sports.

Vice Chairman Eun Hyung Lee said, “Pursuing customer priority is Hana Financial’s strength and the core driving force that has brought the group to this position,” and urged, “As employees representing Hana Financial in each country, please join in pursuing sustainable growth and happiness together with customers, shareholders, and society.”

This content was produced with the assistance of AI translation services.