Minister Oh Young-joo Visits Leading Companies in K-Beauty and Smart Factories

Visit to Cosmecca Korea... Listening to On-site Voices

The Ministry of SMEs and Startups announced that Minister Oh Young-joo visited Cosmecca Korea, a cosmetics manufacturing company located in Eumseong-gun, Chungbuk, on the 22nd to directly experience the smart factory and listen to vivid on-site voices, including the global success stories of K-beauty.

Founded in 1999, Cosmecca Korea is one of the top three domestic cosmetics Original Design Manufacturing (ODM) companies and is famous for leading the global K-beauty wave by developing a triple-functional BB cream.

Cosmecca Korea targeted the global market through its OGM service, which provides customized solutions including analysis of distribution structures and regulatory reviews by country, in addition to the existing ODM method, achieving significant results.

Oh Young-joo, Minister of SMEs and Startups

In particular, it was selected in 2022 as the first cosmetics manufacturing company to participate in the government’s K-Smart Lighthouse Factory project, a leading smart factory initiative, and established a top-level smart factory applying artificial intelligence and digital twin technologies to optimize cosmetics raw material formulation.

Minister Oh toured Cosmecca Korea’s smart factory with CEO Jo Im-rae, including the integrated monitoring system capable of smart production processes and real-time process management, and listened to various on-site difficulties, policy suggestions, and global expansion cases through a meeting with executives and employees.

CEO Jo emphasized, “It is not easy for medium-sized enterprises to decide to build smart factories. Government support, which acts as a catalyst, is absolutely necessary,” and added, “We plan to upgrade our current Level 3 smart factory, which digitalizes production information and enables real-time monitoring, to a Level 4 smart factory capable of real-time automatic control by 2025. Through this, we aim to achieve management performance such as supply chain optimization, enhanced security solutions, and ESG management practice.”

Minister Oh stated, “The Ministry of SMEs and Startups will do its best to ensure that our cosmetics grow to the world’s highest level through production innovation and global expansion.”

This content was produced with the assistance of AI translation services.