S-OIL Launches Collaboration Marketing with Dorco
S-Oil Actively Collaborating with Domestic Companies
Collaborative Video Production and SNS Event with Dorco Until August 19
S-OIL (CEO: Anwar Al Hejazi) is launching a collaboration marketing campaign with DORCO, a brand specializing in razors and kitchenware.
This collaboration brings together S-OIL, which focuses on quality-centered marketing, and DORCO, renowned for the quality of its razor blades.
The 2D animation "DORCO Athletics Competition! Run, Gudoyle!" features a twist-filled story and humor as the character Gudoyle uses a DORCO razor. The animation can be viewed on S-OIL's YouTube channel (Gudoyle), Instagram, and DORCO's official mall (Naver Store DORCO).
S-OIL is actively engaging in collaboration marketing with domestic companies such as KT Wiz professional baseball team and T'way Air.
This year, through joint marketing with KT Wiz, the characters Gudoyle and Gumiso cheered with fans at the Suwon KT Wiz stadium, and S-OIL held a professional baseball ticket giveaway event for fuel customers and SNS followers.
Additionally, S-OIL and T'way Air posted "Ask Anything - Airmail" on SNS and held prize events for airline tickets and mobile fuel vouchers.
The S-OIL and DORCO DML collaboration event will be held on S-OIL's Instagram from July 29 to August 19, where a total of 180 winners will be selected through a video comment lottery. Prizes include the DORCO PACE 3D Motion Illuminating Set and the Mychef Seventies Frying Pan 28cm.
S-OIL stated, "We will continue our marketing collaboration with DORCO until the end of this year to establish a mutually beneficial win-win partnership."
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