Hyundai Mobis purchases 10,000 watermelons nationwide every summer. This is to express gratitude to its key business partners, the suppliers. This event, which has been ongoing for 22 years, costs 200 million KRW for a single purchase.


This year, Hyundai Mobis also delivered watermelons and certificates of appreciation to 200 outstanding A/S parts suppliers nationwide. Hyundai Mobis maintains close communication with supply partners responsible for A/S parts supply. To ensure prompt and accurate parts delivery, it has established large-scale infrastructure including parts business offices and logistics centers. Hyundai Mobis currently manages A/S parts for 205 Hyundai and Kia vehicle models, covering 2.8 million items.


Hyundai Mobis, the Reason They Buy 10,000 Watermelons Every Summer View original image

Lee Sun-woo, Executive Vice President in charge of purchasing at Hyundai Mobis, said, "Smooth delivery and procurement of A/S parts are directly linked to customer satisfaction for Hyundai and Kia vehicle owners," adding, "We will continue to strengthen a win-win relationship with our partners based on trust."



Hyundai Mobis is enhancing communication and collaboration with its partners through various programs. At the '2024 Partners Day' held in March, Hyundai Mobis President Lee Kyu-seok emphasized building mutually beneficial relationships. Hyundai Mobis was selected as a ‘Top’ grade company for five consecutive years in the ‘2022 Win-Win Growth Index Evaluation’ announced last year. This recognition reflects efforts such as establishing a partner win-win growth fund, supporting new technology development, and improving productivity through various win-win cooperation initiatives.


This content was produced with the assistance of AI translation services.

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