Kiturami Boiler, Ranked No.1 'Most Recommended Brand by Consumers' for 8 Consecutive Years
AI·Big Data Utilization 'Smart Onsu Function'
Improving Boiler Onsu Water Quality
On the 25th, Kiturami announced that it was selected as the No. 1 brand in the home boiler category for eight consecutive years in the '2024 Most Recommended Brands by Consumers' survey conducted by Korea Management Association Consulting (KMAC).
The Most Recommended Brands by Consumers (KBRI) is an award system that selects the No. 1 brand in each industry by investigating consumer interest and willingness to recommend among more than 220 brands across 57 domestic industries.
Kiturami Boiler maintained its status as the No. 1 brand in the home boiler category by achieving a comprehensive recommendation index score of 58.4, which combines the offline survey results called the 'Customer Index' and the online aggregation results from SNS and communities called the 'Social Index.'
Kiturami Boiler is evaluated as leading the home boiler market by faithfully reflecting consumer needs and trends in performance, safety, and design. In particular, it improved boiler hot water quality through artificial intelligence (AI) and big data systems, reflecting consumers' high interest in fast and abundant hot water usage.
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A Kiturami representative said, "We will continue efforts to innovate quality and service so that the status and role of home boilers can be further expanded from equipment to home appliances."
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