800K Subscribers 'Chansori' to Serve as Premium Skincare Larucell Ambassador

YouTuber Chansori appointed as the ambassador for premium skincare brand Larucell's vegan line

BioCos Co., Ltd., which sells the premium skincare brand Larucell, recently appointed famous YouTuber ‘Chansori’ (real name Kim Sung-jun) as the ambassador for its vegan cosmetics.

Chansori graduated from the Korea National University of Arts and currently runs the YouTube channel ‘Chansori ASMR,’ boasting over 800,000 subscribers. Although primarily a mukbang YouTuber, he showcases a surprising charm with his bodybuilding awards, idol-like appearance, and porcelain-like skin.

In line with Chansori’s appointment as ambassador, BioCos Co., Ltd. is conducting promotions for the Larucell vegan line across various platforms such as Musinsa, W Concept, and Hwahae.

The Larucell vegan line features essentials like essence, cream, sunscreen, and cleansing bars, designed minimalist to include only the necessary products for skin. Additionally, it employs proprietary patented technologies such as microbiome, liposome, natural extracts, and plant stem cells, completely excluding synthetic fragrances, parabens, phenoxyethanol, and other ingredients that may irritate the skin.

Furthermore, considering both skin and the environment, the products do not contain ingredients harmful to marine ecosystems like oxybenzone and octinoxate, nor animal-derived ingredients. They use only natural ingredients certified by France’s EVE Vegan certification and all ingredients are rated EWG Green grade.

Chansori stated, "I personally purchase and consistently use these products daily with great satisfaction. As someone who has to film broadcasts every day and has always struggled with sensitive skin, my skin improved after using Larucell, and I was impressed by the product’s effectiveness. I highly recommend it to those with sensitive skin who want to use products with confidence."

This content was produced with the assistance of AI translation services.