"300 School Trips Hosted in 3 Years"…Korea Tourism Organization Invites Hong Kong School Association for Fam Tour

Hong Kong's Largest School Federation with 148 Member Schools
Targets Hosting 300 School Trip Groups Over the Next 3 Years

The Korea Tourism Organization aims to attract 300 Hong Kong school trip groups over the next three years and is targeting the local market.

The Hong Kong school principals are observing a 4th-grade English class at Haemil Elementary School in Sejong City.
[Photo by Korea Tourism Organization]

To promote Korea as a destination for school trips, the Tourism Organization invited 23 principals from elementary, middle, and high schools belonging to the 'Kwun Tong District School Association,' the largest school federation in Hong Kong with 148 member schools, to Sejong City for a familiarization tour from the 1st to the 5th of this month.

The principals visited Sejong City to tour IT, environmental, and science and technology facilities as well as major tourist attractions. They explored representative science and technology facilities of Sejong City such as the 'Automatic Clean Net Facility,' which uses big data technology to automatically collect waste, and the 'Autonomous Driving Big Data Control Center.' They also attended a meeting with Sejong City school principals to discuss ways to promote exchanges between Korean and Hong Kong students.

Overseas school trip destinations for Hong Kong schools are typically selected through meetings of regional school federations. Recently, there has been a preference for school trips related to STEAM (Science, Technology, Engineering, Arts, and Mathematics). Hong Kong plans to introduce 'Science,' a compulsory subject in secondary education, into the elementary curriculum starting in 2025, increasing demand for school trips linked to science and technology.

Participants of the principals' meeting of Hong Kong's largest school association are taking a group photo.
[Photo by Korea Tourism Organization]

In line with this trend, the organization promotes Korea's strengths annually to about 200 schools and travel agencies. It has been highlighting the appeal of science cities where visitors can experience Korea's advanced science and technology and introducing support programs for inbound school trips.

Moon Seon-ok, head of the Korea Tourism Organization's Hong Kong office, stated, "From January to April this year, we attracted 1,617 students from 33 Hong Kong student groups to Korea, which is 47% of the 3,440 visitors in 2019. We will promote Korea as a school trip destination and aim to attract 300 Hong Kong school trip groups over the next three years."

This content was produced with the assistance of AI translation services.