‘Busan Bbangbbang The Market’ Hosts Busan Snack Festival Alongside Donghaeng Festival

Dessert Products Sale by 25 Busan Dessert Companies at Shinsegae Centum City Store B2 Central Plaza, Feb 2-8

Busan City will hold the Busan Snack Festival “Busan Bbangbbang The Market” together with the 2024 Donghaeng Festival at the Central Plaza on the B2 floor of Shinsegae Department Store Centum City Branch for seven days from the 2nd to the 8th.

'Busan Bbangbbang The Market' poster.

This event is organized in connection with the 2024 Donghaeng Festival, the largest promotion event for small and medium-sized enterprises and small business owners in Korea. The city, Busan Regional Small and Medium Venture Business Administration, Busan Economic Promotion Agency, and Shinsegae Centum City Branch have joined forces to provide opportunities for promoting and expanding sales channels for products from the Busan area.

The “Donghaeng Festival” is a nationwide consumer festival led by the Ministry of SMEs and Startups, where the government, local governments, and the private sector work together to promote consumption and revitalize the economy.

“Busan Bbangbbang The Market” is part of the “Busan Regional Product Special Sales Exhibition” project, which is promoted to provide opportunities to promote and sell local small and medium-sized enterprise products in cooperation with large distribution companies.

In this sales exhibition, dessert items from the Busan area have been selected as the sales category, showcasing a variety of dessert products from Busan in one place.

Twenty-five dessert companies from the Busan area will participate, offering a variety of products such as bakery items, cookies, rice cakes, and tea.

Additionally, special attractions such as photo zones and prize events are prepared for citizens and families who come to enjoy shopping during Family Month.

Visitors can experience unique photo zones and free photo booths.

Also, Sodam Square Busan, operated by the Busan Economic Promotion Agency, will hold abundant prize events during the event period. Customers who purchase over 5,000 won will be eligible for a lottery event, providing an average of about 400 products daily as prizes. The prizes consist of diverse and practical products from local small business owners.

Shin Chang-ho, Director of the Digital Economy Innovation Office of Busan City, said, “In the ongoing situation of economic recession and consumption contraction, we hope this sales exhibition will serve as an opportunity to stimulate domestic demand.” He added, “We hope everyone experiences an event during the Family Month holiday period that satisfies sightseeing, food, and entertainment all at once.”

This content was produced with the assistance of AI translation services.