CJ Freshway's Concession Business Grows 36% Annually Over 3 Years... "Strong Performance in Waterpark Food and Beverage Services"

Post-Endemic Growth in Food and Beverage Sales at Leisure and Convenience Facilities

CJ Freshway announced on the 25th that its food and beverage service sales in the concession business sector have recorded an average annual growth rate of 36% over the past three years.

CJ Freshway attributed this to the rapid provision of customized services such as developing specialized menus and reorganizing food and beverage facilities at leisure and convenience facility sites, where demand has sharply recovered since the endemic phase.

CJ Freshway's concession business covers various channels including water parks, resorts, rest areas, and shopping centers, with service scope including food courts and employee cafeterias within each site. Since 2021, CJ Freshway's concession business has maintained steady growth across all channels. Among these, the water park channel has benefited the most from the endemic effect, recording a three-year average growth rate of 178%.

With the water play season starting next month, CJ Freshway has begun full-scale preparations to welcome guests. The company plans to enhance overall services by developing signature menus, planning customer events, and reorganizing food and beverage facilities to further increase satisfaction among visitors to water parks. Currently, the sites where CJ Freshway operates food and beverage services include ▲Ocean World (Hongcheon, Gangwon) ▲Splash Resom (Yesan, Chungnam) ▲Welli Hilli Park (Hoengseong, Gangwon) ▲Sono Belle Cheonan (Cheonan, Chungnam) ▲Forest Resom (Jecheon, Chungbuk).

A CJ Freshway representative stated, "We aim to provide end consumers using our food and beverage services with a unique gourmet experience that can only be enjoyed at each location and contribute to maximizing overall satisfaction for visitors at each site."

This content was produced with the assistance of AI translation services.