Samsung Electronics Hosts Bespoke AI Combo Experience Event with 'Cleaning Enthusiast' Brian

"Positive Response to 'One Solution' Feature for Garment Care Without Laundry Transfer"

On the 7th, Samsung Electronics held an all-in-one washer-dryer Bespoke AI Combo experience event called 'New Laundry Life' at the HLL Building lounge in Gangnam-gu, Seoul, the company announced on the 8th.

Recently gaining attention as a 'cleaning fanatic,' broadcaster Brian introduced various usage scenarios of the Bespoke AI Combo to influencers.

The Bespoke AI Combo's biggest feature, the 'One Solution' with no laundry transfer, which makes garment care more convenient, received positive responses.

Samsung Electronics employees and 'clean freak' Brian are hosting a talk show with the Bespoke AI Combo product.
[Photo by Samsung Electronics]

A experience zone was also set up so participants could try out various functions such as controlling SmartThings devices and Bixby voice recognition through the product's AI Hub wide touch screen.

Samsung Electronics' Bespoke AI Combo, launched on the 24th of last month, surpassed 1,000 units sold within three days of release. The cumulative sales have now exceeded 3,000 units.

Samsung Electronics stated, "With the success of the Bespoke AI Combo, we are solidifying the formula 'AI home appliances = Samsung.'"

This content was produced with the assistance of AI translation services.