Stellantis Korea Appoints Bang Sil, Former Renault Korea Executive, as New CEO

First Female and Korean Representative... Accelerating Electrification Strategy

Former Renault Korea Executive Director Bang Sil has been appointed as the new CEO of Stellantis Korea.

On the 30th, Stellantis Korea announced this leadership appointment. The new CEO Bang will begin work on the 1st of next month.

Bang is the first Korean CEO of Stellantis Korea since its establishment in 2021. Considering Stellantis Korea's predecessors, FCA (Fiat Chrysler) Korea and Chrysler Korea, she is the second Korean leader in history. She is also the first female CEO. Since the founding of Chrysler Korea in 1996 and through the transitions to FCA Korea and Stellantis Korea, there has never been a female CEO.

CEO Bang has accumulated over 20 years of experience in various fields such as public relations, marketing, sales, after-sales, and network management within the Korean automotive industry. In particular, having worked at both importers and domestic original equipment manufacturers (OEMs), she is recognized for her high understanding of both overseas conditions and the domestic automotive market.

CEO Bang plans to accelerate and strengthen localization strategies in line with the headquarters' electrification strategy, "Dare Forward 2030."

Ashwani Mufasani, Chief Operating Officer (COO) of Stellantis India-Asia Pacific (IAP), said, "Based on her leadership and deep knowledge of the Korean market, I am confident she will contribute to enhancing the competitiveness of Stellantis brands in Korea by more closely understanding the demands of Korean customers. We express our gratitude for the leadership of current CEO Jake Aumann, who managed the Korean market during difficult times, and wish her the best performance in her new role within the Stellantis Group."

CEO Bang stated, "I will strengthen communication with internal teams, dealers, customers, and other key stakeholders, and implement strategies to increase Stellantis' presence in Korea."

Bangsil Stellantis Korea New CEO (Photo by Stellantis Korea)

This content was produced with the assistance of AI translation services.