Exhibition Hall Transformed into Various Commercial Spaces Including Sweet Rooms, Meeting Rooms, and Schools
Major Introduction of B2B Software

LG Electronics announced on the 30th that it will participate in the commercial display exhibition 'ISE 2024' held in Barcelona, Spain.


LG Electronics has set up an exhibition hall (1728㎡) with various concepts such as hotel suites, conference rooms, educational spaces, studios, and retail stores. Visitors can experience products and software such as the micro LED 'LG Magnit' in each space.


LG Magnit not only offers the overwhelming picture quality of self-emissive micro LED but also applies proprietary display surface treatment technology to clearly and accurately reproduce colors from various angles. The display surface is coated with black coating to express deep and rich black colors as well as enhance durability.

LG Electronics will showcase innovative products and software for B2B customers at ISE 2024, a commercial display exhibition held in Barcelona, Spain, on the 30th (local time). The 'LG Magnite for Home Cinema' offers an immersive cinema experience with the overwhelming picture quality of a 118-inch Micro LED, ideal for hotel suites and more. <br>[Photo by LG Electronics]

LG Electronics will showcase innovative products and software for B2B customers at ISE 2024, a commercial display exhibition held in Barcelona, Spain, on the 30th (local time). The 'LG Magnite for Home Cinema' offers an immersive cinema experience with the overwhelming picture quality of a 118-inch Micro LED, ideal for hotel suites and more.
[Photo by LG Electronics]

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The company exhibits a diverse lineup of LG Magnit including ▲'LG Magnit All-in-One' with a timer function that displays presentation time ▲'LG Magnit for Virtual Production' that virtually recreates shooting backgrounds ▲the '118-inch model for Home Cinema' installed in hotel suites, and ▲the 'Disaster Situation Room model' equipped with a backup power supply to ensure uninterrupted display even in emergencies.


Along with this, various software such as a B2B online software platform and commercial display security systems are introduced.


On the online platform 'LG Business Cloud,' which gathers commercial display management software in one place, visitors can find various software including content creation for signage and hotel TVs, monitoring display status and energy usage, and remote control.


Visitors can also experience the world's first hotel TV applying Apple's wireless content sharing feature, AirPlay. In response to the AI era where security has become important, LG also unveils its proprietary commercial display security system, 'LG Shield.'



Additionally, educational display products such as 'LG Createboard' and 'Transparent OLED Signage,' which simultaneously shows the screen and beyond the screen and is useful in spaces where interaction with customers is important, such as store counters, are also introduced.


This content was produced with the assistance of AI translation services.

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