Choi Tae-won, Sincere About Startups, Says "I Will Introduce You to Vietnam's Vingroup" [CES 2024]

Visit to K-Startup Booth on the 10th

On the 10th (local time), Chey Tae-won, Chairman of the Korea Chamber of Commerce and Industry (Chairman of SK Group), visited the 'K-Startup Integrated Pavilion' at Eureka Park during 'CES 2024' held in Las Vegas, USA, and listened to an explanation from Oh Hyun-ok, CEO of Zcrypto. Photo by Korea Chamber of Commerce and Industry

Choi Tae-won, Chairman of the Korea Chamber of Commerce and Industry (and Chairman of SK Group), examined the status of innovative technologies of Korean startups at CES 2024, the world's largest electronics and IT exhibition held in Las Vegas, USA. He showed genuine commitment to nurturing startups by promising to introduce a startup that has entered Vietnam to the largest private company in the local market.

On the second day of CES, January 10 (local time), Chairman Choi visited the ‘K-Startup Integrated Pavilion’ at Eureka Park, an exhibition hall dedicated to startups located in The Venetian hotel in Las Vegas. The K-Startup Integrated Pavilion is a joint exhibition operated by 26 public institutions, local governments, and universities in collaboration with the Ministry of SMEs and Startups and the Korea Institute of Startup & Entrepreneurship Development during CES from January 9 to 12. The number of exhibiting companies was significantly expanded from 51 last year to 91 this year, an increase of 40 companies. Korean startups also took more than half of the 16 innovation awards in the artificial intelligence (AI) category newly established this year by the Consumer Technology Association (CTA), the organizer of CES.

Chairman Choi showed special interest when visiting the booth of Life on Style, which provides customized interior design through data analysis. This company is currently conducting business mainly in the Vietnamese market. He asked questions such as whether the target was the upper class and whether there were people who continuously tried to change the existing market. During the booth explanation, he also personally initiated an introduction to Vietnam’s ‘Vingroup.’ After asking, "Have you talked with Vingroup?" and receiving the answer, "No, I haven’t," he said, "I will introduce you to Vingroup." Vingroup is the largest private company in Vietnam engaged in real estate development, retail, medical services, and hotel businesses.

Chairman Choi visited the booth of DeepVisions, a startup that developed technology to measure fine dust concentration based on AI and video technology, and listened to explanations about the technology principles. He showed interest by asking the CEO of DeepVisions various questions such as "How do you actually measure it?" "How much difference is there compared to measurements taken at observation stations?" and "How is the data stored? Don’t you need enormous servers?"

At the booth of Zcrypto, which developed a blockchain-based voting system, he expressed curiosity by asking detailed questions about the system’s operating principles, such as "Why did you come up with this idea?" and "If the data is continuously preserved, wouldn’t there be problems with secret voting?" After finishing his visit to the integrated pavilion, Chairman Choi said, "It seems very important that new ventures and technologies continue to flourish and unfold on the global stage," and added, "I think these ventures and markets are not only inside Korea, and it would be really great if they become more active."

This content was produced with the assistance of AI translation services.