[CES 2024] LG Innotek Boosts Mobility and AI... 'Physical Model Car' Draws Attention

100-Pyeong Exhibition Space Increased from Last Year
Introducing Core Mobility and AI Businesses at This Year's CES
'Providing Total Future Mobility Solutions'

LG Innotek will participate in CES 2024, the world's largest electronics and IT exhibition held in Las Vegas, USA, for four days starting on the 9th (local time), unveiling innovative technologies and new products related to future mobility and artificial intelligence (AI).

This year's CES slogan is 'All Together, All On.' It signifies exploring innovative technologies applicable in various ways across all fields through convergence. In the case of mobility and AI, these are the most actively realized innovation trends defined by CES and the main focus of this exhibition.

LG Innotek showcases a 4.3m large-scale autonomous driving and electric vehicle mockup (life-sized model) at the CES 2024 exhibition opening on the 9th (local time) /

Based on the technological synergy accumulated over many years in automotive electronics, optical solutions, and substrate materials businesses, LG Innotek prominently showcased innovative materials and components for mobility and AI at this CES. The exhibition booth, located at the Las Vegas Convention Center (LVCC), doubled in size compared to last year to 100 pyeong (approximately 330 square meters) and was divided into three zones: ▲Mobility ▲Artificial Intelligence (AI) ▲Future Pathway.

At the center of the Mobility Zone, the booth highlight, a large 4.3-meter mockup of an autonomous and electric vehicle captures visitors' attention. LG Innotek prepared this full-scale mockup to directly introduce 18 key automotive electronic components used inside vehicles to visitors. Through this exhibition, the company aims to strengthen its brand positioning as a 'Future Mobility Total Solution Provider.'

In addition to LG Innotek's high value-added substrate products related to AI, the company also introduces various leading digital manufacturing process innovations. To help visitors intuitively understand the practical role of substrates for semiconductors, LG Innotek installed an interactive mockup. When semiconductor chips and substrates are combined and placed on the table display, video content explaining the detailed principles of substrate products implementing AI technology is played.

LG Innotek has set up an exhibition booth at CES 2024 in Las Vegas, USA, and is introducing its products through a pre-booth tour on the 8th (local time). /

On the opposite side, visitors can virtually experience the 'Dream Factory,' a digital twin-based facility applying AI throughout the substrate product development, process, and production stages, by operating the table display mockup. The Future Pathway Zone features content focusing on the future scalability of LG Innotek's globally leading camera technology, extending beyond mobile to autonomous driving, robotics, and urban air mobility (UAM).

For efficient customer meetings at this year's CES, LG Innotek also prepared a private exhibition booth. In the private booth, aligned with the new trend in the mobility industry of 'Software-Defined Vehicles (SDV),' LG Innotek unveils solutions it can provide to SDV customers at the component level.

LG Innotek stated, "Coinciding with the opening day of CES 2024, we launched an online exhibition hall that faithfully reproduces the offline CES booth," adding, "Visitors can hear detailed introductions about the exhibited products."

This content was produced with the assistance of AI translation services.