Kakao Together, 'New Year Resolution Challenge' Operation... Write New Year Resolutions and Donate

Kakao's social contribution platform Kakao Together announced on the 2nd that it will operate the '2024 New Year Resolution Challenge,' where participants can write their New Year plans and resolutions and make donations.

The 2024 New Year Resolution Challenge is a campaign aimed at creating a better world by establishing New Year plans and resolutions. On Kakao Together's challenge page, participants can fill in the blanks to write a 'New Year resolution for myself' and then set a 'New Year resolution for the world' to join.

For the New Year resolution for the world, participants can choose one of nine themes they want to support this year: abandoned animals, youth preparing for independence, children's medical expenses, environmental protection, sanitary pad support, female heads of households, disabled independence, elderly living alone, and overseas children. By selecting the desired monthly donation amount for the chosen theme, participation is completed.

The challenge runs until the 29th of next month, and even if participants join only one of the two resolutions, they will receive a 1,000 KRW donation coupon usable in the Kakao Together fundraising box. Users who participate in both resolutions will be entered into a weekly draw every Monday, where 100 winners will receive a Starbucks Americano mobile gift card.

Additionally, in March, Kakao Together plans to launch a new regular donation service that allows users to select their preferred themes and amounts to participate in monthly donations consistently.

Kang Seungwon, team leader of Kakao Together, said, "We prepared this challenge to provide an experience of making personal resolutions and, together, creating a warm world through resolutions for the world as we welcome the New Year." He added, "Kakao Together will continue to operate various and unique campaigns, including regular donations, to spread a culture of easy participation in donations in the New Year."

This content was produced with the assistance of AI translation services.