CareLabs Signs MOU with Medical Career Research Institute... "Expanding CRM Effectiveness for Medical Specialized Institutions"

From the left, Kyungmook Kim, Head of CRM Division at CareLabs, and Hyejin Lee, CEO of Medical Career Research Institute. / Photo by CareLabs

CareLabs (CEO Shin Jong-hyun), a KOSDAQ-listed company, announced on the 11th that its CRM (Customer Relationship Management) division has signed a business agreement (MOU) with Medical Career Research Institute (CEO Lee Hye-jin), a global medical professional education consulting organization, to enhance mutual business synergy.

CareLabs is a provider of the Smart/Wuno CRM solution specialized in managing clients of non-insurance medical fields such as dermatology, beauty, and plastic surgery clinics. CareLabs CRM is also supplied to orthopedic, obstetrics and gynecology clinics, as well as health screening centers.

Medical Career Research Institute, which signed the MOU with CareLabs, was established in 2010 and has contributed to the advancement of the medical field by providing education and consulting services to various institutions including domestic and international hospitals, schools, and companies.

Through this MOU, both parties plan to find a convergence point between the medical education specialized institution and the CRM solution business, and generate synergy based on their long-standing know-how.

Kim Kyung-mook, head of CareLabs CRM division, said, “Through this business agreement, it will be possible to expand and disseminate the effectiveness of CRM solutions in various ways, such as patient consultation skills using the solution, dormant customer management, and online/offline marketing analysis know-how for hospitals using Smart/Wuno CRM.” He added, “We highly anticipate the synergy that will be created between the expertise and know-how accumulated over a long period by Medical Career Research Institute through consulting and the CRM solution business.”

Lee Hye-jin, CEO of Medical Career Research Institute, said, “We are pleased to provide high-quality education and content that can offer practical help to more medical staff and employees in the field through cooperation with CareLabs.” She added, “We will continue to strive for the change and growth of the medical industry.”

This content was produced with the assistance of AI translation services.