Booyoung Group Donates 1 Billion Won to Underprivileged through EBS 'Nanum 0700'
Booyoung Group announced on the 20th that it donated 1 billion KRW to EBS this year, following last year.
Chairman Lee Joong-geun of Booyoung Group (left) is taking a commemorative photo with Kim Yoo-yeol, President of EBS, after delivering a donation at the company headquarters in Jung-gu, Seoul on the 20th. Photo by Booyoung Group
View original imageThis donation from Booyoung Group was made through EBS's social contribution program 'Nanum 0700,' bringing the cumulative amount to 2 billion KRW. The entire donation is delivered to neighbors in need through the Community Chest of Korea, also known as Sarangui Yeolmae.
The donation ceremony was held at Booyoung Group's headquarters in Jung-gu, Seoul on the same day. Lee Joong-geun, Chairman of Booyoung Group, said, "I deeply sympathize with the purpose of the Nanum 0700 program. I hope it helps the marginalized neighbors in our society to live without losing hope."
Kim Yoo-yeol, President of EBS, said, "Until now, the Nanum 0700 program has collected viewer donations of 3,000 KRW per call and delivered them to beneficiaries, but thanks to Booyoung Group's donation, it has become the fundraising broadcast program that has delivered the largest amount of support." He added, "I hope Booyoung Group's warm heart reaches the neighbors who have to face the year-end cold."
Nanum 0700 is a program that delivers warm love to neighbors in need, such as people with disabilities, patients with intractable diseases, child-headed households, multicultural families, and grandparent-headed families. Since its first broadcast in September 2010, support has been provided to 1,328 beneficiaries.
In particular, with Booyoung Group's support, children who lived with their grandparents in containers were able to move to safe new homes, and a child who could not undergo leg surgery due to lack of hospital fees was able to have the surgery, enabling beneficiaries of the program to overcome moments of crisis.
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In addition, Booyoung Group practices Environmental, Social, and Governance (ESG) management through social contribution activities in various fields domestically and internationally, including donations of educational and cultural facilities, scholarship projects, disaster relief, and promoting history. The total amount Booyoung Group has donated to society so far exceeds 1.1 trillion KRW.
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