Even Cho Kuk Joins the Trend of 'Jeoncheongjoche' Font... "I am Fairness, Trust, Justice"

Former fencing national team member Nam Hyun-hee (42) announced her remarriage to Jeon Cheong-jo (27), who was arrested on fraud charges, and Jeon’s distinctive speech style, 'I am Cheong-jo style,' is gaining popularity online. Former Minister of Justice Cho Kuk also joined the trend.

A parody post titled 'I am Jeoncheongjoche' uploaded by former Minister of Justice Cho Kuk.
[Photo by Cho Kuk Facebook capture]

On the 2nd, former Minister of Justice Cho Kuk wrote on his social media (SNS), "I am trust," "I am fairness," "I am common sense," "I am rule of law," and "I am justice." As Jeon’s unique phrase "I am trust-eyo" became popular, Cho appeared to parody it by posting these phrases.

Everyone Joins 'I am Cheong-jo Style'... Heated Debate Among Netizens

Jeong Yura, daughter of Choi Seowon (formerly Choi Soon-sil), posted a meme about Jeoncheongjo.
[Photo by Jeong Yura, captured from Facebook]

This is not the first time a celebrity has parodied Jeon’s catchphrase.

Jung Yoo-ra, daughter of Choi Seo-won (formerly Choi Soon-sil), who is imprisoned for the 'state manipulation' scandal, posted on her SNS on the 28th, saying, "I have 300 trillion won, anyone want to marry?" and "If a woman bears my child, I will give her hundreds of paper companies in Germany. I am trust-eyo," parodying Jeon’s phrase.

The 300 trillion won fortune Jung Yoo-ra mentioned refers to a controversy that arose during the 2016 parliamentary investigation into the Park Geun-hye administration’s state manipulation scandal, when Democratic Party lawmaker Ahn Min-seok pointed it out. It parodies Jeon Cheong-jo’s fraud, who claimed to have a bank balance of 51 trillion won and to be a third-generation equestrian athlete from the Paradise Hotel Group, by comparing it to her own situation.

(From the left) Comedian Eom Ji-yoon parodying the Jeoncheongjo photo, Jeoncheongjo.
[Photo by Eom Ji-yoon Instagram, Kim Min-seok, Seoul Gangseo-gu Council member]

Kim Sun-tae, a public officer known as the 'PR man' who runs the official YouTube channel of Chungju City, posted a promotional video on the 31st of last month imitating Jeon’s speech style. In the video, Kim, wearing black glasses, held a cup in one hand and stared into the air, while two men stood behind him as if guarding him. This satirizes Jeon, who paraded around with bodyguards pretending to be an illegitimate child of a chaebol family. When asked, "Where is your hometown?" he replied, "I am Chungju-eyo."

Comedian Eom Ji-yoon also posted a photo drinking coffee while being guarded, similar to Kim Sun-tae, and wrote a parody caption, "OK... Next time... I am Eom-cheong-jo." However, after criticism that it disregarded the victims defrauded by Jeon, she has since deleted the post.

Regarding the 'Jeon Cheong-jo speech style parody,' netizens have engaged in heated debates. Some say, "A parody is just a parody," and "It’s satire, so I don’t see what the problem is," but others criticize, saying, "It seems to obscure the essence," and "It feels like a parody that doesn’t consider the fraud victims."

This content was produced with the assistance of AI translation services.