Baehyeongjin, CEO of Modamoda, Receives Commendation from Minister of Trade, Industry and Energy

Baehyungjin, CEO of Modamoda, announced on the 1st that he received a commendation from the Minister of Trade, Industry and Energy in recognition of his contributions to the development of the domestic chemical industry at the 15th Chemical Industry Day commemorative event.

Bae Hyeong-jin, CEO of Modamoda, received a commendation from the Minister of Trade, Industry and Energy in recognition of his contributions to the development of the domestic chemical industry at the 15th Chemical Industry Day event held at Lotte Hotel in Jung-gu, Seoul on the 31st of last month, and is taking a commemorative photo.
[Photo by Modamoda]

Chemical Industry Day, sponsored by the Ministry of Trade, Industry and Energy and organized by the Korea Petrochemical Industry Association, is an event established to promote the continuous development of the chemical industry and has been held for 15 years this year. Each year, the two organizations select and award individuals who have contributed to the development of the domestic chemical industry in areas such as resource circulation, infrastructure construction, eco-friendliness, and innovative technology development.

Modamoda was recognized for its innovation and contributions by developing a natural browning shampoo formula using an ingredient called ‘polyphenol,’ pioneering the gray hair shampoo market and presenting a new paradigm in the industry, earning the commendation from the Minister of Trade, Industry and Energy. Recently, the company has accelerated new technology development by launching the second-generation browning shampoo ‘Zero Gray Black Shampoo,’ which cares for gray hair, scalp, and damaged hair.

CEO Bae said, “Modamoda is based on the corporate philosophy of ‘Different Thinking for Everyone,’ placing technology and innovation as the most important values,” adding, “We will continue to develop products and technologies that people need in their daily lives and strive to introduce proud K-Beauty to the global stage.”

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