CJ CheilJedang Launches 'Baeksul European Truffle Scented Oil Spray'

Adding a Luxurious Scent to the Convenience of Spray Type

CJ CheilJedang is strengthening its convenience-type cooking oil lineup with a new spray oil product.

On the 1st, CJ CheilJedang announced the launch of ‘Baeksul European Truffle Scented Oil Spray.’ The product features the convenience of spray oil combined with the rich flavor of the premium ingredient truffle.

‘Baeksul Oil Spray’ is a convenience product that can be sprayed directly onto food or cooking utensils. There is no need to tilt the frying pan or brush oil on, and it is also suitable for air fryer cooking. In particular, it uses a mist spray method that evenly distributes oil over a wide area, making it easy to control the amount. The newly released product contains extra virgin olive oil infused with a rich truffle aroma. It can enhance the flavor when used in cooking steak, pasta, pizza, French fries, and more.

A cooking class demonstrating how to use the product will also be held. Participants in the class, which will take place on the 10th at the CJ CheilJedang Center in Jung-gu, Seoul, can learn and practice menus that pair well with the truffle flavor, such as beef steak and French fries, directly from a professional chef. Applications for participation can be made from the 2nd via the ‘CJ The Kitchen’ Instagram page.

A CJ CheilJedang representative said, "‘Baeksul Truffle Scented Oil Spray’ is a product designed to easily bring the luxurious flavor of truffle into the home," adding, "We will continue to introduce products that reflect various trends and segmented consumer needs."

This content was produced with the assistance of AI translation services.