Jongno Hanbok Festival Held in Songhyeon-dong Area on 21-22: Broadly Highlighting Hanbok Culture from Modern to Contemporary Fashion Hanbok... On the 20th, ‘Royal Court and Yangban Traditional Food Festival’ at Unhyeongung, and on the 21st, ‘Bukchon Workshop Festival’ in the Seoul Education Museum Yard

Jongno District Transformed with Hanbok, Korean Cuisine, and Traditional Crafts View original image

Jongno-gu (District Mayor Jeong Munheon) will hold various events across Jongno from October 19 to 22 as part of Let's Jongno, including the district's representative brand festival, the "Jongno Hanbok Festival."


Let's Jongno, which began on October 6, was named with the meaning of "Let's enjoy Jongno together," and it brings together 10 events hosted by the district over the first three weeks of October.


In the third week of Let's Jongno, this week features ▲Jongno Hanbok Festival ▲Traditional Royal Court and Yangban Family Food Festival ▲Bukchon Workshop Festival ▲Jongno Residents' Concert, among others.


Among them, the 「Jongno Hanbok Festival」, celebrating its 8th anniversary this year, will be held over two days on October 21 and 22 in the Songhyeon-dong area.


It was planned to promote the beauty of our traditional clothing and popularize hanbok, with this year focusing on broadly highlighting hanbok culture from the modern hanbok of the Enlightenment and modern periods to contemporary fashion hanbok.


The festival is composed of fashion shows, exhibitions, experiences, markets, and special contests where citizens and their companion animals participate, generating high expectations.


The "Traditional Royal Court and Yangban Family Food Festival" will be held on the 20th at Unhyeongung Palace under the theme of "Longevity and Health."


The exhibition will include the table of King Yeongjo, considered the longest-living king of the Joseon Dynasty, as well as royal prenatal foods for queens, foods for the crown prince's health and brain development, and foods for scholars to prevent diseases.


Traditional food, traditional liquor, rice cakes, Korean sweets, and craft experience programs are also prepared. Participation is possible through Seoul Public Service Reservations and same-day on-site applications, and participants can learn about their constitutional characteristics through a Sasang typology test and receive recommendations for customized ingredients.


The "Bukchon Workshop Festival" will be held on the 21st in the yard of the Seoul Education Museum with the theme "Artisan's Workshop," focusing on those who preserve the tradition of royal crafts and promoting the beauty of traditional crafts.


Historically, Bukchon was an area densely populated with high-end workshops producing crafts supplied to the five major palaces and the royal family. Even today, artisan workshops that continue the tradition of traditional crafts are located throughout this area.


Based on this, the district is collaborating with 22 nearby workshops to operate experiences and special exhibitions in areas such as gyubang craft, hanji paper craft, natural dyeing, dancheong (traditional multicolored paintwork), traditional knots, glass craft, woodworking, minhwa folk painting, and traditional Buddhist art crafts, as well as flea markets.


Additionally, on the 19th, the "Jongno Residents' Concert with Geum Nan-sae" and the "Hanbok Culture Week Commemorative Event" will be held, and from the 20th to 22nd, a "Hanbok Photo Contest Exhibition" is planned on Dohwaseo-gil.


For detailed information on dates, locations, and other specifics for each event, please refer to the Let's Jongno, Jongno Cultural Foundation, and district office websites.


Since the opening ceremony of Let's Jongno on the 6th, Jongno-gu has been hosting events such as the Cultural Heritage Night Tour, Gugak-ro Festa, and K-Jewelry Jongno Festival, receiving enthusiastic responses from citizens.



District Mayor Jeong Munheon said, "As we enter the third week of Let's Jongno, we will successively hold the Jongno Hanbok Festival and Bukchon Workshop Festival to conclude the series. We hope everyone enjoys these various festivals that comprehensively showcase the wisdom of our ancestors and the excellence of our nation, from hanbok and Korean cuisine to traditional crafts."


This content was produced with the assistance of AI translation services.

© The Asia Business Daily(www.asiae.co.kr). All rights reserved.

Today’s Briefing