Lotte Department Store & Outlets, Large-Scale Outerwear Event This Fall

Outlet, 'Belly in Coat' from the 19th
Department Store, 'Outer Fair' until the 29th

Lotte Department Store and Lotte Outlet announced on the 17th that they will hold a large-scale outerwear event.

A consumer is looking at outerwear products at the Kolon store on the 7th floor of Lotte Department Store Main Branch.
[Photo by Lotte Department Store]

Lotte Outlet will host the outerwear festival "Belly in Coat: Bellygom in Love with Coats" with Bellygom from the 19th to the 26th.

They will offer outerwear from 23 brands across 6 fashion groups at discounts of up to 80%.

At the Premium Outlet Paju branch, exhibitions and events featuring Bellygom will also be held.

A 10-meter-tall "Amazing Bellygom" and four 1.8-meter-tall Bellygoms dressed in various seasonal looks will be installed on the central stage on the first floor of the Paju branch.

Customers who post photos taken with the giant Bellygom on their personal SNS will be entered into a draw to receive a "Bellygom humidifier."

At Lotte Department Store, the "Outer Fair" featuring over 70 brands will take place from the 20th to the 29th.

At Lotte Department Store Jamsil branch, the Kolon 50th Anniversary "Kolon Super Week" pop-up event will be held from the 23rd to the 8th of next month.

Visitors can experience exhibition content showcasing Kolon's 50-year history and find 50th anniversary limited edition products and goods.

This content was produced with the assistance of AI translation services.