Dongseo Foods announced on the 5th that it will run the consumer reward event, ‘2023 Kanu Paddle Point Promotion,’ until December.


Dongsuh Foods Launches 'Kanu Paddle Point Promotion' View original image

Started in 2021, the Kanu Paddle Point Promotion is an event where customers accumulate points each time they purchase products and exchange them for desired goods. More than 100,000 consumers participated until last year, receiving positive responses.


The 2023 Kanu Paddle Point Promotion, held this year under the concept of “An Unexpected Journey with Kanu,” targets customers who purchase various Kanu products such as stick coffee, capsule coffee, and coffee beans. The promotion products include a total of 23 items such as Kanu Americano, Kanu Latte, Kanu Signature, Kanu Barista Machine and capsules, and Kanu coffee beans, expanding the eligible product range compared to the previous year.


Customers who purchase eligible products with the promotion logo printed on them can scan the random number printed inside the product package or verify their purchase using the ‘Kanu Paddle Point’ application to receive points according to each product. Once a certain number of points are accumulated, they can be exchanged for special goods that pair well with Kanu.



The goods are thoughtfully curated each month from October, a great season for outdoor activities, through December, the end of the year, based on themes such as picnics, travel and camping, and relaxing. These include ▲Polaroid Go Camera ▲Kovea Gui-bada (portable grill) ▲Parity Carrier ▲Crosley Turntable ▲Crow Canyon Enamel Bowl ▲Kanu Mobile Exchange Voucher, among others. Each good is limited in quantity, and after the promotion period, points can be exchanged for convenience store coupons redeemable for ‘Kanu Mini.’


This content was produced with the assistance of AI translation services.

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