Are Ulsan and Jeonnam booths the same? ... 'Integrated Tourism Promotion' at Busan International Tourism Expo

Joint Marketing of Tourist Attractions and Products in Two Regions

Booths that should differ by local government were grouped together. Ulsan City and Jeollanam-do have launched joint marketing for mutual development in the tourism sector.

Ulsan City announced that from the 5th to the 8th, it will jointly operate a tourism promotion booth with Jeollanam-do at the ‘24th Busan International Tourism Expo’ held at BEXCO in Busan for four days.

The integrated tourism promotion booth was prepared to intensively promote the attractive tourist destinations and tourism products of the two regions to domestic and international tourists, in connection with the ‘Ulsan-Jeonnam Tourism Exchange Month’ promoted for the mutual development of tourism in Ulsan and Jeonnam.

Under the themes of ‘Dream City Ulsan, Ulsan Has Whales’ and ‘2022~2023 Jeollanam-do Visit Year,’ visitors will be provided with promotion of Ulsan and Jeonnam’s tourism resources, various travel information, and experiential opportunities.

Ulsan City plans to attract potential tourists from nearby areas by promoting four representative tourist sites selected in Korea’s Top 100 Tourist Attractions, the FE01 Junk Art Gallery chosen as a Korea Unique Venue, the Wasseo Ulsan app, tourism taxis, and promotion using Ukecation.

In addition, Ulsan and Jeonnam will jointly offer various experiential events such as a photo booth for four-cut sticker photos and small candle-making experiences.

Tourism souvenirs will be given on-site to new subscribers of the two regions’ tourism SNS, and an online certification event for visiting the promotion booth linked with the official Ulsan Travel Instagram account will be held until October 11.

Furthermore, a promotional photo zone using the representative characters of Ulsan and Jeonnam, ‘Haeuli’ and ‘Namdo·Nami,’ will be set up to showcase the friendly charm of Ulsan and Jeonnam to visitors of the joint promotion booth.

An official from Ulsan City said, “Ulsan and Jeonnam, which possess the nation’s only first and second national gardens, have joined hands to revitalize regional tourism,” adding, “We will do our best to contribute to the activation of the tourism industry in both regions by planning various tourism promotion events.”

Ulsan City and Jeollanam-do have designated September as ‘Ulsan-Jeonnam Tourism Exchange Month’ and plan to attract domestic tourists through mutual cooperation such as special incentives for group tourist attraction, promotional travel exchanges, and joint promotional activities.

Tourism Promotion Center Design Jointly Operated by Ulsan City and Jeonnam Province.

This content was produced with the assistance of AI translation services.