'Tucson Santa Fe' Dual Power... Hyundai and Kia Achieve Record US September Sales

Hyundai Motor Up 16% and Kia Up 20% Compared to Last Year

Hyundai Motor Company and Kia recorded double-digit sales growth in the U.S. market last month, achieving the highest September sales ever.

On the 3rd (local time), Hyundai Motor America (HMA) announced that new vehicle sales in September reached 68,961 units, a 16% increase compared to the same month last year (59,465 units). This is the highest sales volume ever recorded for September.

Hyundai Motor Company Ioniq 5. [Image provided by Hyundai Motor Company]

By model, sales of the electric vehicle Ioniq 5 increased by 203% compared to the same month last year. The Santa Fe (up 26%), Santa Fe Plug-in Hybrid (up 1125%), Santa Fe Hybrid (up 97%), Tucson (up 33%), Tucson Plug-in Hybrid (up 950%), and Tucson Hybrid (up 95%) also set monthly sales records.

Total sales for the third quarter (July to September) were 200,534 units, a 9% increase compared to the same period last year (184,431 units). Cumulative sales for the first nine months of this year reached 595,147 units, up 13% from 528,298 units in the same period last year.

Randy Parker, CEO of Hyundai Motor America, said, "September sales were driven by record-breaking performance from the Tucson and Santa Fe lineups. In addition, increased sales of the new Kona and Ioniq electric vehicle lineups will help us finish the year strong."

The photo shows the interior of the Kia Ray EV. [Image provided by Kia] [Image source: Yonhap News]

Kia also recorded its highest-ever sales for the same month by selling 67,264 new vehicles last month. This represents a 20% increase compared to September last year (56,270 units). With this, Kia has maintained a sales increase compared to the previous year for 14 consecutive months.

By model, sales of the eco-friendly and electric vehicles Niro and EV6 increased by 1341% and 45%, respectively. The Carnival (up 187%), Rio (up 45%), Forte (up 28%), and K5 (up 11%) also contributed to the growth. SUVs accounted for 72% of total sales.

Total sales for the third quarter were 210,341 units, a 14% increase compared to the same period last year (184,808 units). This is the highest third-quarter performance ever and marks the first time Kia has achieved over 200,000 units sold for two consecutive quarters, following the second quarter (210,197 units). Cumulative sales for the first nine months of this year reached 604,674 units, up 17% from 518,148 units in the same period last year.

Eric Watson, Vice President of Sales at Kia America, said, "With a world-class diverse lineup, we will continue to attract new customers in the fourth quarter."

This content was produced with the assistance of AI translation services.