Travelizi Unveils Taiwan 'Hwandog Travel' Package Targeting MZ Generation
Inspired by the trend of cycling around an island once
Kyowon Tour's 'Yeohaeiji' announced on the 22nd that it will launch a Taiwan circuit tour product called 'Hwandodo Travel' targeting the MZ generation (Millennials + Generation Z).
Hwandodo is a travel culture centered on the MZ generation that involves cycling around the island of Taiwan. Inspired by this, Yeohaeiji has released a themed product called 'Taiwan Hwandodo Travel 8 Days,' where travelers composed exclusively of the MZ generation tour around Taiwan for 7 nights and 8 days.
Unlike existing products that focus on traveling around Taipei and Kaohsiung, this product features a circuit around Taiwan, allowing visits to multiple cities. The itinerary starts from Kaohsiung and proceeds to Taitung, Hualien, Taipei, Taichung, Nantou, Tainan, and then returns to Kaohsiung.
Travelers can experience various MZ generation cultures such as busking, night market experiences, stand-up paddleboarding, and bicycle tours. Another advantage is that there are no tips, no shopping, and no optional tours, allowing travelers to focus solely on the trip.
Additionally, considering the preferences of the MZ generation, the tour allows for 'together yet apart' travel. While moving to a new city every day and following a set schedule, travelers can spend free time whenever they want. They can travel freely and then join the group to complete the remaining itinerary together.
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A representative from Yeohaeiji said, "This product was planned so that travelers composed only of the MZ generation can communicate with each other while touring Taiwan for a week, forming intimacy and strengthening bonds, thus enjoying the pleasure of traveling together." They added, "We will continue to propose differentiated themed tours targeting MZ generation customers in the future."
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