Hyundai Motor·Giheo Watch LGU+ 'Mobile TV'

LG Uplus announced on the 21st that it will provide its video streaming service ‘U+ Mobile TV’ to Hyundai Motor and Kia. It is scheduled to be applied through wireless software updates to Hyundai Motor and Kia’s representative vehicles equipped with the next-generation infotainment system ccNC (connected car Navigation Cockpit), including The All New Grandeur, The All New Kona, Sonata The Edge, The All New Santa Fe, and EV9. Based on a stable communication environment specialized for connected cars, it plans to supply high-quality media content differentiated from DMB (Digital Multimedia Broadcasting).

The channels available for viewing through U+ Mobile TV include a total of 15 channels such as news, children, music, entertainment, and sports, organized into various genres considering the preferences of passengers. High-quality videos can be watched even in underground parking lots without shadow areas, and only customers using Hyundai Motor and Kia’s Streaming Plus plans can use the service without additional subscription procedures.

LG Uplus announced that it will provide 'U+ Mobile TV' to Hyundai Motor Company and Kia.
[Photo by LG Uplus]

LG Uplus plans to strengthen its competitiveness by additionally securing specialized content suitable for the connected car environment, such as competitive channels and audio content, and focus on advancing the communication environment to continue innovating the mobility experience.

LG Uplus is establishing itself as a leading player in the connected car market by achieving successive results in the smart mobility business sector. It has won contracts for wireless communication lines from Hyundai Motor and Kia, providing communication infrastructure that allows large amounts of data to be used quickly and stably inside vehicles.

Based on a stable communication environment inside vehicles, LG Uplus plans to expand its services into the infotainment market through various content solutions, enhance its services, and actively expand its mobility business, which is a core part of strengthening future B2B competitiveness as part of ‘U+ 3.0’.

Kang Jong-oh, Head of Smart Mobility Business at LG Uplus (Executive Director), said, “As a communication partner in the automotive industry, we will provide the best communication service and continue to innovate the mobility experience by combining the content and new business capabilities we possess.”

This content was produced with the assistance of AI translation services.