CJ OnStyle Opens Gunpo Logistics Center... Launches Holiday Delivery Service

"Central Role in Enhancing Purchase Experience"
Order on Saturday, Receive Products on Sunday

CJ OnStyle announced on the 14th that it will newly establish the Gunpo Logistics Center and introduce the industry's first holiday delivery service, 'Sunday O-NE'.

CJ OnStyle expects the Gunpo Logistics Center to play a pivotal role in enhancing consumer purchasing experience as part of its new business strategy, 'One Platform'. Located in Gunpo, which has high accessibility to urban areas such as Seoul, specialized delivery has become possible. In fact, the volume of specialized delivery shipments dispatched through the Gunpo Logistics Center is reported to be up to 30,000 boxes per day, a 43% increase compared to before.

The Gunpo Logistics Center has a total floor area of 10,000㎡ and can store approximately 360,000 boxes. It operates as a dedicated logistics center for beauty and health functional food categories. Fashion and living products are handled by the existing integrated logistics center located in Gwangju, Gyeonggi Province, thus dividing the centers. The Gunpo Logistics Center has enhanced infrastructure to improve space efficiency, such as double-tier pallets and lightweight racks, and includes automated packaging equipment to increase product dispatch efficiency.

CJ OnStyle launches the industry's first holiday delivery service 'Sunday O-NE'. The photo shows the exterior of CJ OnStyle Gunpo Logistics Center. Photo by CJ OnStyle

With strengthened logistics capabilities, delivery support policies for partners will also be expanded. For partners operating 'center delivery' products that CJ OnStyle delivers directly to consumers, CJ OnStyle supports trunk line costs and increases work convenience and efficiency by, for example, omitting barcode labels for logistics center inbound processing. For small and medium-sized companies with weak logistics infrastructure, product storage space is also provided for a certain period.

CJ OnStyle collaborates with CJ Logistics' newly launched courier brand 'O-NE', which was launched in April, to operate specialized delivery services, thereby enhancing synergy among affiliates.

Along with the opening of the Gunpo Logistics Center, CJ OnStyle has introduced the industry's first holiday delivery service, 'Sunday O-NE', which allows customers to receive products ordered on Saturday on Sunday. Sunday O-NE is limited to the entire Seoul area and major metropolitan areas and applies to products broadcasted on TV shopping and T-commerce on Saturdays.

The 'Tomorrow for Sure! O-NE' service, which allows customers to receive ordered products the next day, will also be expanded. Previously limited to 15 broadcasts per month on TV shopping, this service will be significantly increased to 140 broadcasts, more than nine times the previous number. The Tomorrow for Sure! O-NE service is available nationwide (excluding Jeju Island, islands, and mountainous areas) based on about 1,500 core products including private brands.

The 'Today O-NE' service is also operated for Seoul and major metropolitan areas. Products ordered on home shopping before 10:30 a.m. can be received on the same day. CJ OnStyle started the industry's first same-day delivery service in 2015.

Gu Cheong-hwan, Head of SCM Planning Team at CJ OnStyle, said, "We plan to gradually expand the areas covered by specialized delivery services to increase customer satisfaction," adding, "Starting with the industry's first Sunday delivery, we will secure delivery competitiveness not only in the TV shopping industry but also in the e-commerce market."

This content was produced with the assistance of AI translation services.