Lotte Mart Hosts Young Artists Exhibition at Yangpyeong Branch

Generation Z College Students Directly Planning

Lotte Mart announced on the 14th that it will hold a 'Young Artists Exhibition' on the first floor of its Yangpyeong branch.

Visitors viewing artworks at the Young Artists Exhibition located in the Urban Forest Main Hall on the 1st floor of Lotte Mart Yangpyeong Branch.
[Photo by Lotte Mart]

The exhibition, which runs until the 30th, was planned by 'Lotte Mart ZRT,' a think tank program composed of Generation Z university students. Since April, four university students have been working at Lotte Mart headquarters, arranging mentors and spaces so that 15 young artists with no prior exhibition experience could hold their own exhibition.

Lotte Mart will display about 50 works by these artists in a 150-pyeong exhibition hall and provide docent tours with audio guides recorded by the artists themselves. Additionally, a kids' play zone and a merchandise sales area will be set up, allowing children to engage in hands-on activities such as drawing after viewing the exhibition.

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