Jinan-gun "'Heuksam' New Agricultural Development Model... Fostering Regional Specialty Products"
Selected for the Technology Diffusion Blending Cooperation Model Project Competition
Jinan-gun, Jeonbuk Province, is promoting 'Heuksam' as a regional specialty product development project by investing a total of 1 billion KRW by 2025.
According to the county on the 6th, it was selected for the '2024 Technology Dissemination Blending Cooperation Model Project' contest hosted by the Rural Development Administration. The Technology Dissemination Blending Cooperation Model Project is an initiative by the Rural Development Administration to establish a region-led agricultural development model.
The county achieved the great success of being selected in this contest as a result of efforts to expand the stagnant ginseng consumption market and foster Heuksam as a new source of income and a regional specialty product.
Among the six cities and counties finally selected nationwide, Jinan-gun in Jeonbuk was the only one chosen with the vision of fostering a premium red ginseng and Heuksam leading complex in the clean Jinan Plateau. The county will invest a total of 1 billion KRW, including 500 million KRW in national funds, over two years until 2025.
Heuksam is a food ingredient gaining attention based on recent research results showing its differentiated functions from red ginseng, with efficacy for respiratory, liver functions, and prostate diseases. This year, with the revision of the Ginseng Industry Act, manufacturing and inspection standards have been legalized, creating an economic and stable industrialization foundation.
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A county official stated, "Through this contest project, we will establish a cooperative network, create the Jinan Heuksam brand, conduct research and development, and support production facilities to build an industrialization foundation that continues the reputation of the red ginseng special zone."
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