KOTRA Hosts Event with Korean and Japanese Auto Companies to Explore Future Growth Opportunities

'Korea-Japan Next-Generation Mobility Partnering' to be Held in Nagoya from the 5th

The Korea Trade-Investment Promotion Agency (KOTRA) held the "Korea-Japan Next-Generation Mobility Partnering Project," attended by over 300 Korean and Japanese companies related to future vehicles, in Nagoya, Japan, over two days starting from the 5th. This event, now in its second year, attracted attention as various Japanese officials, including the Governor of Aichi Prefecture, the Director-General of the Chubu Bureau of Economy, Trade and Industry, and an executive from Denso's procurement group, participated in official events such as the opening ceremony and forum.

KOTRA, in cooperation with the Consulate General of the Republic of Korea in Nagoya and Aichi Prefecture, Japan, conducted a Korean future vehicle technology exhibition and consultation meeting, a future vehicle cooperation forum, and a Korea-Japan corporate performance signing ceremony during the event. The event also featured test drives of Hyundai Motor's Ioniq 5 and Nexo, future vehicles that have been sold in the Japanese market since last year.

At the technology exhibition hall, which hosted 45 Korean small and medium-sized enterprises (SMEs) and mid-sized companies, more than 230 Japanese companies including Toyota and Mitsubishi visited, showing interest in Korean future vehicle technologies. At the Korea-Japan corporate performance signing ceremony, four domestic future vehicle-related SMEs and mid-sized companies signed export memorandums of understanding (MOUs) with three major Japanese corporations in areas such as electric vehicles (EV), secondary batteries, and connected car parts and technologies. They will now embark on full-scale entry into the Japanese market. This signing ceremony is expected to generate approximately 45 million USD in export effects over the next five years.

Jung Oi-young, Head of KOTRA's Innovation Growth Division, said, "As Japan accelerates its transition to future vehicles, it inevitably has to look overseas for smooth parts procurement," adding, "We will actively support our companies to enter Japan's future vehicle supply chain."

Meanwhile, to extend the atmosphere of Korea-Japan economic cooperation into export expansion, KOTRA will conduct support projects for entry into the Japanese market later this month. Under the slogan "Korea-Japan, Partnership Moving Toward a New Horizon," KOTRA will co-host the "Korea-Japan Cooperation Forum" with the Japan External Trade Organization (JETRO) in Seoul on the 22nd. From the 26th to the 28th, KOTRA plans to promote the "2023 Korea Excellent Products Exhibition" and the "Korea-Japan Aerospace Partnership" projects in Osaka and Nagoya.

This content was produced with the assistance of AI translation services.