Hana Securities Partners with Made Corporation and Airdrop for Joint Digital Marketing

Hana Securities announced on the 1st that it has signed a digital joint marketing business agreement (MOU) with Made Corporation and Airdrop.

Through this business agreement, Hana Securities plans to accelerate marketing in the digital asset sector, including non-fungible token (NFT) memberships, metaverse, security token offerings (STO), and fractional investment.

Airdrop is a company that provides customers with various offline discount benefits based on NFT memberships. Made Corporation has conducted digital marketing projects with companies in various sectors such as Kakao Melon, Coupang Marketplace, and Kyobo Life Insurance. Recently, it has been expanding its business area as a Web3 real estate developer.

Airdrop and Made Corp operate blockchain-based NFT memberships on Airdrop Space and are building a business model that freely connects online and offline. One example is the 'MetaHana2 Art&Play' brand pop-up event, jointly planned by Hana Securities and Print Bakery, which will be held from the 26th of this month.

Lim Sang-soo, head of Hana Securities WM Group, said, "We will attempt the challenge of turning the unfamiliar into the familiar by breaking away from the culture that the existing securities industry has had." He added, "Through this business agreement, we will introduce new digital marketing by promoting multifaceted joint projects such as STO business utilizing blockchain technology, membership NFTs, and the metaverse."

This content was produced with the assistance of AI translation services.