Emart24's Bold 'Side Dish Fashion Show' with Gwak Hyun Joo Collection and Pleats Mama

Released Through YouTube and Instagram Channels

Convenience store Emart24 announced that it will release the 'Side Dish Fashion Show,' held in collaboration with Kwak Hyun-joo Collection and Pleats Mama, on its official YouTube and Instagram on the 10th.

At a fashion show planned by Emart24 and Kwak Hyun-joo Collection, models are posing while holding Emart24's 'Super Kitchen' instant side dish products.
[Photo by Emart24]

The video, which will be released at 10 a.m. that day, features models walking the runway holding Emart24's Super Kitchen side dishes, which have been on sale since this month, as a unique highlight. As part of the 'Emart24 = Home-cooked Meal Specialty Project,' Emart24 expects this side dish fashion show to serve as a means to imprint the newly launched products on consumers.

To commemorate the video release, Emart24 will also hold an event giving away Pleats Mama bags that the models carried along with the Super Kitchen side dishes. Consumers who subscribe to the Super Kitchen side dish service through the Emart24 app and purchase five or more times will receive a Pleats Mama mini tote bag on a first-come, first-served basis.

An Emart24 representative said, "Through this video, we plan to continue bold attempts to promote 'Emart24 = Home-cooked Meal Specialty' while also being remembered as a content hotspot."

This content was produced with the assistance of AI translation services.