Aideulnara Provides Content to 10 Daycare Centers and Kindergartens... Expands into B2B Market
Pilot Project for Digital Content Utilization Classes Starting in September
Providing 'Aideulnara Ssuksuk Zone' and Expanding into B2B
10 Early Childhood Education Institutions Including Daycare Centers and Kindergartens
LG Uplus announced on the 30th that its kids-only service, 'Idulnara,' will officially enter the offline education market starting next month by operating a digital content-based class called 'Idulnara Ssuksuk Zone' in early childhood education institutions. Idulnara is a core platform of U+3.0, providing approximately 50,000 high-quality contents for various purposes such as reading, learning, and play.
Starting next month, Idulnara plans to expand its service scope to the B2B offline education market for early childhood education institutions by offering a pilot project class, Idulnara Ssuksuk Zone, which integrates digital content with offline textbooks and teaching aids. Idulnara Ssuksuk Zone is a program about 30 minutes long, designed according to the 'Nuri Curriculum,' a common educational and childcare course for preschool children aged 3 to 5. It consists of ▲ watching 'digital content' based on weekly learning themes ▲ concept learning through 'textbooks' that include fun activities such as tracing lines, sticking stickers, and finding differences ▲ experiments and explorations using 'creative teaching aids' that can be used repeatedly and safely.
LG Uplus expects that teachers at early childhood education institutions will be able to increase children's interest and concentration through classes that combine digital content with offline textbooks and teaching aids, and that children will develop analytical skills and problem-solving abilities regarding the information provided by digital content. Initially, Idulnara Ssuksuk Zone will be piloted at 10 early childhood education institutions, including the 'Kids & SOL Daycare Center' affiliated with the Lime Education Research Institute, which opened this year at LG Energy Solution's energy plant located in Ochang, Cheongju City, with plans to expand to 300 institutions next year.
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Park Jong-wook, Head of Idulnara at LG Uplus, said, "Unlike most kindergartens that conduct classes only with teaching aids and textbooks, this pilot project was prepared to enhance the concentration of 'digital native' children who are accustomed to digital content," adding, "Through a differentiated program that integrates digital content, textbooks, and teaching aids, we will lead innovation in teachers' educational experiences and children's class experiences."
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