Gochang-gun Operates Regional Promotion Booth in Seoul Myeongdong

Gochang-gun, Jeonbuk, is operating a regional promotion booth in the heart of Seoul's Myeongdong, utilizing it as a 'base for attracting foreign tourists.'

According to the Gochang Culture and Tourism Foundation on the 28th, they recently started operating the Gochang-gun promotion zone within the Myeongdong Tourism Promotion Center as part of the Seoul Tourism Foundation and Seoul-region win-win cooperation.

The Gochang County Tourism Promotion Zone is operated within the Myeongdong Tourist Information Center in Seoul.
[Photo by Gochang County]

Some spaces are equipped with promotional videos and tourist guides to provide opportunities to promote Gochang, a World Heritage city, to foreign tourists.

Although Gochang-gun may be unfamiliar to foreign tourists visiting Seoul, the promotional strategy highlighting its seven World Heritage sites aims to attract travelers to Gochang by showcasing natural heritage rarely seen anywhere else in the world.

In addition to the center's promotion zone, the foundation plans to provide rich travel information about Gochang in various parts of Seoul by broadcasting promotional videos and placing promotional materials at the traveler's cafe within the Seoul Tourism Plaza and at eight Seoul city tourist information centers operated by the Seoul Tourism Association.

The county and the Seoul Tourism Foundation have been jointly considering win-win plans between Seoul and the region since signing an MOU in January this year.

As a result, in June, a familiarization tour (fam tour) to Gochang was conducted for practical staff of travel agencies in the Seoul area to promote travel product development, and further collaboration is expected to continue.

County Governor Shim Deok-seop expressed, "I am grateful for the help and cooperation of the Seoul Tourism Foundation in overcoming the regional limitations vulnerable to tourism information, and I will do my best to support and promote continuous cooperative projects."

Gochang = Kim Jae-gil, Honam Reporting Headquarters, Asia Economy baekok@asiae.co.kr

This content was produced with the assistance of AI translation services.