Economic Books See Increased Readers During Recession... Sales Up 45.4%
As the recession deepens, more readers are turning to economic books for answers. According to data compiled by the cultural content platform Yes24, sales of economic books in the first half of this year increased by 45.4% compared to the same period last year. Sales in July and August rose by approximately 31% and 25% respectively compared to the previous month.
Traditional economic books have made significant strides. Among the top 20 comprehensive bestseller rankings are global investor Ray Dalio's book "The Changing World Order," as well as "The Dead Economists' Alive Ideas," "China Shock, Korea's Choice," and "40 Days of Industrial Tour." Professor Ahn Yuhwa, an international economics expert, saw her book "The Flow" steadily increase in sales since its pre-sale began in June, currently ranking first in the economics category and 15th overall.
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Books on "Success Studies/Career Management" also saw a 64.3% increase compared to the same period last year. Professor Hwang Nongmun's "Flow" recorded sales ten times higher from January to July this year compared to the previous year. Since its publication in April, Kim Seungho, chairman of Snowfox Group's "Introduction to CEO Studies" has held the number one spot in the "Success Studies/Career Management" category.
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