Nongshim, Training Short-Form Creators as 'Meokfluencers'

Selection of 20 People by August 27

Nongshim announced on the 24th that it is recruiting the first generation of ‘Meokfluencer,’ a food-specialized short-form creator program.

Nongshim Meokfluencer is a name combining ‘delicious eating’ and ‘influencer,’ and participants will create short-form videos related to Nongshim products and engage in marketing activities.

The selected Meokfluencers will learn video content planning and production know-how through training by the short-form commerce specialist company ‘Shortman Research Institute’ and one-on-one coaching from experts for four months, from next month until December. During the same period, they will gain practical experience by uploading the videos they create online. Additionally, Nongshim plans to offer outstanding participants future commerce collaboration opportunities with Nongshim products.

Anyone interested in short-form videos and active on social networking services (SNS) can apply. The application period is until the 27th of this month, and a total of 20 people will be selected. Detailed information can be found on the Nongshim website.

A Nongshim official said, “With the recent popularity of short-form content online, we planned Meokfluencer to recruit a creator group that will grow together with Nongshim,” adding, “We look forward to many applications from those who dream of becoming influencers with fresh and creative ideas.”

This content was produced with the assistance of AI translation services.