Gyeongnam Nonghyup "Have You Eaten a Lot of Grade 1 Hanwoo?"

Special Discount Sale on Changnyeong and Namhae Hanwoo Beef

Gyeongnam Nonghyup announced on the 23rd that it held a special discount event to promote the consumption of Gyeongnam Hanwoo at the Gimhae Agricultural and Marine Products Distribution Center.

Amid difficulties faced by Hanwoo farmers due to the recent increase in Hanwoo cattle numbers and sluggish consumption caused by the economic downturn, which led to a drop in Hanwoo prices, Hanwoo from Changnyeong and Namhae graded 1 was sold at a 30-40% discount compared to market prices for three days from the 18th to the 20th to benefit both Hanwoo farmers and consumers.

Special Discount Sale for Hanwoo Beef Promotion by Gyeongnam Nonghyup. [Image provided by Gyeongnam Nonghyup]

The event was attended by Seong Nak-in, Changnyeong County Governor; Kim Jae-han, Chairman of Changnyeong County Council; Ryu Hae-seok, Deputy Governor of Namhae; Choi Jae-ho, Chairman of Muhak; and Ahn Dong-hwan, CEO of Hanwoo Jiye Cooperative Joint Business Corporation.

As part of the sharing livestock event at the Gyeongnam Hanwoo consumption promotion special discount event, Changnyeong Livestock Cooperative and Namhae Livestock Cooperative delivered Changnyeong Hanwoo and Namhae Hanwoo (each worth about 3 million KRW), and the Nonghyup Hanwoo Jiye Cooperative Joint Business Corporation delivered Gyeongnam Hanwoo (each worth about 2 million KRW) to areas within Changnyeong and Namhae counties. A free bulgogi tasting event and a Gyeongnam garlic consumption promotion event were also held.

Kim Ju-yang, the head of the headquarters, said, “Both Hanwoo farmers and consumers are facing difficulties, and I hope this event will be of some help.” He added, “Gyeongnam Nonghyup will continue to develop various projects to support farmers and consumers.”

This content was produced with the assistance of AI translation services.