Jeongeup City in Jeonbuk Province will restrict the usage of Jeongeup Love Gift Certificates to businesses with annual sales of 3 billion KRW or less starting from the 31st, in accordance with the Ministry of the Interior and Safety's '2023 Comprehensive Guidelines for Local Love Gift Certificate Issuance Support Project.'


This decision aims to focus support on relatively small-scale small business owners, aligning with the original purpose of issuing local love gift certificates to support small business owners and revitalize the local economy.

Jeongeup Love Gift Certificate Merchant Cancellation Notice Poster. [Photo by Jeongeup City]

Jeongeup Love Gift Certificate Merchant Cancellation Notice Poster. [Photo by Jeongeup City]

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The city has selected 119 businesses with annual sales exceeding 3 billion KRW, such as local agricultural cooperative Hanaro Marts, gas stations, hospitals, and large supermarkets, completed prior notification and opinion collection, and plans to cancel their merchant registration on the 31st.


Additionally, the status of merchants subject to usage restrictions will be announced through the city’s website and the gift certificate app.


However, policy allowances such as the Farmers' Allowance and Stability Support Fund Jeongeup Love Gift Certificates can still be used via mobile or card at merchants subject to usage restrictions as before.


Mayor Lee Hak-su stated, “This restriction on Jeongeup Love Gift Certificate merchants is a policy aimed at supporting small-scale small business owners and restoring neighborhood commercial districts. Since such usage restrictions are being implemented nationwide, we ask for the understanding of our citizens.”


He added, “We will actively promote this to minimize confusion among citizens and continue to focus administrative efforts to prevent any inconvenience or confusion in the future.”



Jeongeup = Asia Economy Honam Reporting Headquarters, Reporter Kim Jae-gil baekok@asiae.co.kr


This content was produced with the assistance of AI translation services.

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