Nongshim Purchases 355 Tons of Wando Fresh Dasima... "42 Years of Win-Win Partnership"

Purchase for Use in Raccoon Dog Production Since 1982

Nongshim continues its annual tradition of using Wando kelp since the launch of 'Neoguri' this year as well.

On the 17th, Nongshim announced that it recently participated in the kelp auction held on Geumildo Island, Wando-gun, Jeollanam-do, and purchased 355 tons of fresh kelp to be used in the production of Neoguri. Despite increased cost burdens due to rising expenses this year, Nongshim practiced coexistence with the Wando local community by purchasing the highest quality kelp.

The relationship between Nongshim and Wando began in 1982 with the launch of Neoguri. At that time, Nongshim decided to include large pieces of Wando kelp in its original form to create a distinctive seafood udon flavor. Since then, Nongshim has purchased around 400 tons of kelp annually. This is the highest level in the domestic food industry, and the cumulative purchase volume has reached approximately 17,000 tons to date.

Geumildo Island, Wando-gun, the hometown of Neoguri kelp, is famous as the top-quality kelp production area in Korea. This is because it has optimal conditions for kelp farming, such as sunlight and wind. About 70% of the nation's kelp production is produced here.

Nongshim's love for Wando kelp, continuing for 42 years, is regarded as a representative case of coexistence between a company and the local community. A Nongshim official said, “Neoguri and Wando kelp have become inseparable,” adding, “We will catch two rabbits with one shot by making delicious Neoguri with Wando kelp, achieving both coexistence and quality.”

This content was produced with the assistance of AI translation services.