Jeongeup-si Hosts Autumn Foliage Academy with Invited Artist Kwon Jeong-yoon

Jeongeup City in Jeollabuk-do announced on the 16th that it held the 107th Jeongeup Danpung Academy under the theme "Trend Korea 2023" by inviting writer Kwon Jung-yoon at Yeonji Art Hall.

Writer Kwon Jung-yoon earned a Ph.D. in Consumer Studies from Seoul National University and served as a research fellow at the Seoul National University Consumer Trend Analysis Center. She also co-authored the Trend Korea series and is expanding expertise in qualitative research as a methodology for studying consumers.

Jeongeup Danpung Academy Poster.
Photo by Jeongeup City

In this lecture, Kwon Jung-yoon shared the 2023 consumption trends with citizens, covering topics such as consumption characteristics by generation, consumption transmission within families, and material consumption versus experience consumption.

The Danpung Academy lecture is conducted for the first 200 people on a first-come, first-served basis through a pre-reservation system.

Pre-reservations can be made through the integrated reservation system on the Jeongeup City website or by contacting the Talent Development Division at City Hall.

An official from the city stated, "Due to the current situation changed by COVID-19 and the war between Russia and Ukraine causing a surge in raw material prices and high economic volatility, it is necessary to analyze trends annually and set directions to understand the predictable future."

He added, "We hope this lecture will be an opportunity to learn together about what the future consumption trends will be."

Jeongeup = Kim Jae-gil, Honam Reporting Headquarters, Asia Economy baekok@asiae.co.kr

This content was produced with the assistance of AI translation services.