Daishin Securities Surpasses 5 Trillion Won in Bond Sales This Year

Daishin Securities' bond sales balance this year has surpassed 5 trillion won. This is interpreted as investors' interest in bonds sharply increasing due to the continuation of a high-interest rate trend since last year and the growing perception that the interest rate hike cycle is nearing its end.

According to Daishin Securities on the 7th, the total bond sales amount recorded until last month was 5.406 trillion won, a 34.7% increase compared to the same period last year. In particular, they launched online-exclusive bonds 15 times, increasing special bonds for non-face-to-face trading customers. Bonds sold online accounted for 1.2861 trillion won, about 23.7% of total sales.

Thanks to the strong performance of the retail sector, including bonds, the total customer assets exceeded 100 trillion won. As of the end of last month, total customer assets amounted to 101.9466 trillion won, a 34% increase compared to the end of last year (76.0455 trillion won).

Daishin Securities is strengthening its competitiveness in the retail sector by enhancing the online bond product lineup and implementing services such as reducing stock trading costs. Since June, they have applied a dramatic 'interest-free' policy for credit transactions within one week, and from this month, they are also conducting free commission events for domestic and U.S. stocks.

Choi Kwang-cheol, Head of WM Promotion Division at Daishin Securities, said, “Daishin Securities is continuously launching new services to expand investment opportunities through a diverse retail product lineup and to reduce customers' financial transaction costs,” adding, “We will continue to provide customers with broad investment opportunities through differentiated financial services.”

This content was produced with the assistance of AI translation services.