‘SK Seven Mobile’ Launches Half-Size SIM Card... Annual Reduction of 1.1 Tons of Plastic Waste
Half-Size SIM Card Released at Half the Size
Reduces Plastic by 1.1g per Card
Available on 'SK Seven Mobile' Online Store
Typically, a plastic card the size of a credit card is used for each subscriber for a SIM chip that is smaller than a fingernail. However, the actual IC chip area used in a SIM card is about 3%, with the rest discarded as plastic waste. SK Telink's budget phone brand, ‘SK Seven Mobile,’ is leading the way in reducing plastic through the launch of the ‘Half Size SIM.’
On the 2nd, SK Telink announced, "To reduce plastic waste discarded after removing only the SIM chip, we have launched a half size SIM that is half the size." The half size SIM, which is reduced to half the size, can save 1.1g of plastic per card. Based on an annual order volume of 1 million SIM cards, this amounts to about 1.1 tons, equivalent to approximately 80,000 500ml PET bottles worth of plastic waste reduction.
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The half size SIM is currently available for purchase on the ‘SK Seven Mobile’ online mall (www.sk7mobile.com). By the end of the year, all SIM cards sold through all distribution channels, including convenience stores, will be replaced with half size SIMs. Kim Kwang-joo, head of SK Telink’s MVNO business, said, "Since 2020, ‘SK Seven Mobile’ has taken the lead in introducing various eco-packages from delivery boxes to packaging materials, becoming the first in the budget phone industry to do so. This has firmly established us as a good brand that practices ESG management and cares for the environment. We will continue to make various efforts to practice social values of coexistence with sincerity and provide a trustworthy budget phone service that consumers can confidently subscribe to."
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