Targeting Demand for Late Summer Clothes and Early Preparation of Winter Clothes

Fashion platform W Concept announced on the 2nd that it will hold a 'Clearance & Off-Season Discount Event' targeting the extreme consumption patterns seen in August until the 13th.


Photo by W Concept

Photo by W Concept

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This event reflects the current situation where customers looking for late summer clothes and those preparing for the upcoming fall and winter seasons are both flocking, making both clearance and off-season products popular.


W Concept's MD selected a total of about 30,000 items, ranging from popular spring·summer (SS) season-off products to fall·winter (FW) clothing, shoes, accessories, and refurbished items, offering discounts of up to 90%.


W Concept is also collaborating with SSG.com to hold the 'Frontrow Summer Clearance' event until 10 a.m. on the 14th. Summer products are offered at discounts of up to 70% on both W Concept and SSG.com, where customers can find windbreakers, slacks, skirts, and more at discounted prices.


For customers who have quickly started preparing for fall fashion, the 'Frontrow Preorder' products will be available until the 13th. Preorder is a system that offers discounts to customers who place orders in advance before the release of new FW products. Representative items include handmade coats containing 50% cashmere, tweed jackets, and 3-WAY quilting jackets, all sold at a 20% discounted price, with an additional 10% discount coupon applicable to all preorder products.



For more details, please check through W Concept.


This content was produced with the assistance of AI translation services.

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