Unlimited Viewing of 2 Genres for 2,900 KRW per Month, SKB Monthly Subscription Revamped
Unlimited Access to Two Genres for 2,900 KRW/Month
1-Month Free Coupon for 'LIFE+' Subscription
Expanded 'Free LIFE+' Content Lineup
SK Broadband announced on the 27th that it will revamp the ‘LIFE+’ subscription, which allows unlimited enjoyment of lifestyle content such as documentaries, art, health, and travel, to better suit customer preferences. The existing four types of ‘LIFE+’ subscriptions?▲LIFE+Documentary ▲LIFE+Art ▲LIFE+Health ▲LIFE+Travel?will be reorganized into two types, ‘LIFE+Documentary&Art’ and ‘LIFE+Health&Travel’, to provide richer content tailored to customer tastes.
SK Broadband made this change because many customers watch documentaries and art, as well as health and travel content together. First, the ‘LIFE+Documentary&Art’ subscription offers a wide range of content including current affairs, documentaries, crime, mystery, and classical music, such as 'Bear Grylls: Man vs. Nature' and 'Legendary Concert'. The ‘LIFE+Health&Travel’ subscription provides various healing content including home training, hobby sports, and domestic and international travel entertainment, such as 'Yoga Boy: Time to Take Care of My Body' and 'Maybe Going Again'.
Previously, among the four ‘LIFE+’ subscriptions, the price for ‘LIFE+Art’ was 4,900 KRW per month, while the other genres were each 2,900 KRW per month. The new ‘LIFE+Documentary&Art’ and ‘LIFE+Health&Travel’ subscriptions are priced at 2,900 KRW per month, the same as a single genre. Customers can enjoy two genres together for 2,900 KRW per month, allowing them to watch a richer variety of lifestyle content at a more affordable price.
To celebrate the revamp, the first and second episodes of popular titles from each subscription will be available for free until the end of this month. An event is also being held where all customers who watch at least one free content by the end of this month will receive a one-month free coupon for the ‘LIFE+’ subscription. The range of free lifestyle genre content available to customers has also been expanded, including various titles such as 'Please Take Care of My Cat' and 'Animal Super Parents'.
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Yoo Chang-min, head of the platform division at SK Broadband, said, “With this revamp of the ‘LIFE+’ subscription, we plan to provide high-quality lifestyle content abundantly at an affordable price tailored to customer characteristics. Not only subscription content but also various free content are prepared, so we hope more customers will enjoy them.”
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