Timon '10 Minute Attack' Sales Increase by 56%

50% of Products Generating Over 10 Million Won in Sales Within 10 Minutes

Tmon announced on the 26th that its minute-based special sale store '10 Minute Attack' is driving significant sales growth and partner participation. 10 Minute Attack is a minute-based special sale store that offers benefits for only 10 minutes starting at 10 a.m. every day. Analyzing the sales of 10 Minute Attack from January to June this year revealed a 56% increase compared to the same period last year.

In particular, products that generated over 10 million KRW in sales within just 10 minutes accounted for about half of the total, which is 10 percentage points higher than last year. Recently, when the Lotte World annual pass was offered on 10 Minute Attack, sales exceeded 1.1 billion KRW. Tmon analyzed that it has established itself as a key store generating high sales in a short time, leading to increased partner participation.

The increase in participating brands led to product diversification. The average number of products per session in 10 Minute Attack during the first half of this year was around 40, a 50% increase compared to last year. By category, overseas travel products increased the most by 2230%, followed by brand fashion (649%) and overseas direct purchase (400%).

The customer attraction effect is also remarkable. The number of customers purchasing from 10 Minute Attack in the first half of the year rose by 40%. In particular, the 'Meoktaekkang' deal launched on the 19th attracted over 200,000 customers and sold out within 44 seconds of the sale start.

Jeon Gukyung, Head of Marketing at Tmon, said, "Thanks to the strength of maximizing sales and traffic in a short time, participation from brands and customers continues. We will do our best to stand out as a differentiated shopping platform that can simultaneously enhance satisfaction for both customers and partners."

This content was produced with the assistance of AI translation services.