Hosted by Korea Brand Promotion Association
Overseas Package Broadcast Viewers in First Half, Up 830% YoY

Modetour announced on the 25th that it won the Grand Prize in the Overseas Travel category at the '2023 Consumer-Selected Excellent Company Brand Awards.'


Jung Hee-yong, Head of External Cooperation Department at Modetour (right), is posing for a commemorative photo after receiving the Grand Prize in the Overseas Travel category at the '2023 Consumer-Selected Excellent Company Brand Awards.' <br>[Photo by Modetour]

Jung Hee-yong, Head of External Cooperation Department at Modetour (right), is posing for a commemorative photo after receiving the Grand Prize in the Overseas Travel category at the '2023 Consumer-Selected Excellent Company Brand Awards.'
[Photo by Modetour]

View original image

The Consumer-Selected Excellent Company Brand Awards, hosted by the Korea Brand Promotion Association, are selected through consumer and expert evaluations in five areas: ▲usage experience ▲brand preference ▲fulfillment of promises to consumers ▲brand health index ▲safety index.


Modetour was selected as an award-winning company by realizing customer value that provides consumers with valuable experiences through travel with various products including its main package tours, hybrid tours, theme tours, airtel, hotels, and airline tickets.


The number of overseas package tour customers sent by Modetour in the first half of this year increased by 830% compared to the same period last year, and a good trend is expected to continue in the second half of the year, which includes the summer peak season and the Chuseok golden holiday.



Jung Heeyong, Director of External Cooperation at Modetour, said, "We will prioritize customer satisfaction and provide travel products and services so that all customers visiting Modetour can have more valuable experiences through travel."


This content was produced with the assistance of AI translation services.

© The Asia Business Daily(www.asiae.co.kr). All rights reserved.

Today’s Briefing