Emart24 Partners with Jeju Island Hotspot 'The Cliff'

Release of 4 Collaboration Products

Convenience store Emart24 announced on the 25th that it will launch four collaboration products in partnership with Jeju Island attraction 'The Cliff'.

A model is showcasing 'The Cliff Sunset Ale Beer' at an Emart24 store in Seongdong-gu, Seoul.
[Photo by Emart24]

The released products include 'Sunset Ale Beer,' inspired by the Jeju Island sunset, 'The Cliff Club Burger,' based on The Cliff's signature burger, and 'The Big Hyunmureum Chicken Mayo Triangle Kimbap' and 'Hyunmureum Chicken Mayo Rice Bowl,' featuring The Cliff's basalt chicken. Emart24 explained that this collaboration was undertaken to provide customers with a new gourmet experience by introducing the attraction and its representative menu items.

Meanwhile, The Cliff, located at Jungmun Saekdal Beach in Seogwipo City, Jeju Island, is a popular spot known as a hip cafe & pub among various SNS influencers due to its natural scenic beauty and exotic interior. As of the previous day, posts with the hashtag (#) related to 'The Cliff' on Instagram exceeded 130,000, and review content is pouring out on YouTube and Naver blogs as well, Emart24 added.

This content was produced with the assistance of AI translation services.